Hi all,
And so to the next project:
Representing and communicating your chosen area of Hattiesburg (or the whole town if you feel compelled to do so), through the towns typography, in the form of a type-heavy poster. Communicating the tone, attitude, environment, look and feel, or physical attributes of the area. How do you convey these characteristics utilizing the typography (signage, symbols, ads etc) in that part of H’burg, as your main design tool?
How would you translate all of these characteristics of H’burg downtown into a visual form, for instance? What makes up the identity of the Downtown area, and how does the type on show reinforce this? I am looking for you to gather images of typography within whichever area you choose, and create a poster composition/design that reflects the part of town.
Poster specifications—I am not setting you any hard specs for the dimensions. The orientation, scale and end presentation should be considered as part of the design response to the areas characteristics/environment.
I would like you to use examples of the type available to you, but that’s not to say it can’t be developed to help your design. You may wish to trace/manipulate the type (colors, textures, scale etc) as your design takes shape.
The ideology behind this project is to have you take notice of the typography in the town you are part of, type that surrounds us, and think about how the type responds to the environment it’s held within. The project also deals with type in a unconventional form. It is also open to your own expressive natures—the chance to be as creative as possible! I’m giving you as few restraints as possible. Be conceptual, be expressive.
Deadline. Two weeks from today—which would be Good Friday. However, obviously we won’t be here. So, hand in date is Thursday April 9th. Also, as next Friday (April 3rd) is Open House, coming by to see me next meet is of the utmost importance! Failure to drop into my office will be counter productive.
Phil